Since then, he has grown a community of over 15k followers on Twitch, and made a name for himself as an expert in all things Metal Gear, Action RPGs, and taking deep dives on art in gaming. He has been featured on Twitch's front page several times, was contracted to work directly with Facebook gaming, partnered with gaming and clothing companies, has led panels on branding, (including the most viewed and attended Twitch creator camp panel at Twitchcon 2018), featured on a Tinder Blog, featured on the "Why I stream" Docuseries, and was featured on publications including Kotaku, Gamespot, Shacknews, superselected, Tinder, Quirktastic, USgamer.net, and more. He was a special guest on podcasts such as the Co-Optional podcast, Gamespot After Dark, The Throwdown Podcast, Mekel Kasanova Podcast, Gameenthus podcast, and more. He is a partner for Warframe, Guilded, and an official member of esports org Noble Gaming as one of their premiere content creators.

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Additionally, Will has provided commentary and hosted several tournaments and events, including the Astro Gaming funded tournament series "The Gauntlet" (3 events) in which he organized, Noble Gaming's official Dead by Daylight tournament, Warframe's Quest to Conquer Cancer event, A Space Esports Fortnite Tournament, and was part of several other panels at PAX West, Twitchcon, PAX East, and more. Will played an integral part in advertising campaigns for Warframe and Hyperscape, with other activations and consultations with games such as Ghost of Tsushima, The Cycle, Naraka: Bladepoint, Apex Legends, Call of Duty Modern Warfare (franchise,) Nioh 2, and more. He has worked with hardware companies Logitech and Astro Gaming very closely.